> ## Documentation Index
> Fetch the complete documentation index at: https://docs.adsera.in/llms.txt
> Use this file to discover all available pages before exploring further.

# What's new

> New features and improvements in AdsEra, newest first.

See what's coming next on the [Roadmap](https://docs.adsera.in/roadmap.md).

**14 November 2026**

AI agents, Prospects and credits

## Addy

* **Knows where each lead came from:** the ad they clicked, their lead form answers, or the website page or booking that brought them in. So Addy doesn't ask again what the customer already told you.
* **Puts calls through to your team:** when a caller asks for a person, Addy rings whoever is online. If nobody picks up, it books a call-back task for the contact's owner.
* **Call settings:** choose a female or male voice, a call language, and a transcript language for your team. Calls can also be recorded.
* **Slack alerts:** with Slack connected, Addy can alert your team about hot and urgent leads.

[Addy guide](https://docs.adsera.in/help/ai/addy.md)

## Ask AI

* **Manages your meetings:** finds free Cal.com times and books, moves or cancels meetings. It schedules, moves and cancels Zoom meetings and links them to contacts, and looks up Calendly bookings.
* **Works your Prospects queue:** ask it who to call today, for a brief on a lead, or to log what happened.

[Ask AI guide](https://docs.adsera.in/help/ai/ask-ai.md)

## Prospects

* **Take leads from:** each rep picks the segments their queue takes leads from.
* **Rules:** keep contact fields up to date automatically. For example, "No answer 3 days in a row" can set Lead status to "No response".
* **Junk answers:** leads with junk answers never show in Prospects.
* **Calls in activity:** every outcome is saved as a call in the contact's activity.
* **Stay on the lead:** you stay on the lead after logging until you click **Next lead**.

[Prospects guide](https://docs.adsera.in/help/sales/prospects.md)

## Closer

See the AI credits Closer used each day. In the usage report, each run opens to the follow-ups, templates and emails it made.

[Closer guide](https://docs.adsera.in/help/ai/closer.md)

## AdsEra MCP

* **Prospects in your AI app:** Claude, ChatGPT and Cursor can now work your Prospects queue.
* **Zoom meetings saved:** meetings they schedule show in your CRM.
* **Paid plan needed:** the MCP server now needs an active paid plan.

[Use AdsEra from your AI app](https://docs.adsera.in/help/ai/connect-ai-apps.md)

## One simple price for AI credits

Top-up credits now cost the same however many you buy: ₹0.74 per credit, plus 18% GST. Enter the number of credits you want on **Billing → AI credits**. Top-up credits never expire.

[How AI credits work](https://docs.adsera.in/help/account/credit-usage.md)

**13 November 2026**

CRM API and calling

## CRM API

Your own systems can now work with your AdsEra CRM: create and update contacts, deals, tasks and notes, and look up pipelines, labels and lists.

[Read the CRM API docs](https://docs.adsera.in/api-reference/crm/overview.md)

## Calling: "always allow" permission

When a customer chooses **Always allow** for calls from your business, AdsEra now remembers it, so you can call them again without asking each time.

## Smoother scrolling in chats

Long chats and lists scroll more smoothly, and the chat stays where you left it while older messages load.

**12 November 2026**

WhatsApp Flow builder

## A clearer WhatsApp Flow builder

The Flow builder now shows an outline of every screen beside a live phone preview, so you see what customers will see while you build.

[WhatsApp Flows guide](https://docs.adsera.in/help/automation/whatsapp-flows.md)

**6 November 2026**

Credit usage report

## See where every AI credit went

The new **Credit usage** report shows one row per WhatsApp chat, call, Ask AI chat or Closer run. Open a row to see what each message cost.

[Credit usage report](https://docs.adsera.in/help/account/credit-usage.md#credit-usage-report)

**5 November 2026**

Zoom and AI-ready connectors

## Zoom meetings

Connect Zoom and your bookings get a Zoom link automatically.

[Connect Zoom](https://docs.adsera.in/help/integrations/zoom.md)

## Connectors your AI agents can use

Connected apps now come with tools that Ask AI, Addy and the Meta AI agent can use. You choose which tools each one is allowed to use.

[AI connectors](https://docs.adsera.in/help/integrations/ai-connectors.md)

**3 November 2026**

Marketplace

## Marketplace

All your integrations now live in one place. Open **Marketplace** from the top bar to connect payment gateways, calendars, meeting apps and more.

[Marketplace guide](https://docs.adsera.in/help/integrations/marketplace.md)

**27 October 2026**

Book meetings from chats

## Bookings through Cal.com and Calendly

WhatsApp Flows, Addy and the Meta AI agent can book meetings straight into your connected Cal.com or Calendly calendar.

[Cal.com](https://docs.adsera.in/help/integrations/calcom.md) · [Calendly](https://docs.adsera.in/help/integrations/calendly.md)

**26 October 2026**

Addy

## Addy, your WhatsApp AI agent

Addy answers your customers on WhatsApp, including numbers that also use the WhatsApp Business app.

[Meet Addy](https://docs.adsera.in/help/ai/addy.md)

**22 October 2026**

Payments

## Payments confirmed automatically

When a customer pays, AdsEra matches the payment to their order or deal by itself. You no longer have to mark payments as received.

[WhatsApp Pay](https://docs.adsera.in/help/integrations/whatsapp-pay.md)

**15 October 2026**

Catalog and WhatsApp payments

## Product catalog and payments in WhatsApp

Add your products, share them in chats and collect payment without leaving WhatsApp.

[Products](https://docs.adsera.in/help/crm/product.md) · [WhatsApp Commerce](https://docs.adsera.in/help/integrations/whatsapp-commerce.md)

**13 October 2026**

Calendly

## Calendly integration

Connect Calendly to share booking links and track meetings in AdsEra.

[Connect Calendly](https://docs.adsera.in/help/integrations/calendly.md)


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